Florist and botanical

E-Commerce storedelivering handmade bouquets

AB Florists Discovery, Design, Development, Marketing & Strategy

Curating and delivering flowers for businesses and individuals across London

The bigsmall team created a seamless delivery service and E-Commerce store for luxury florist, whilst helping nurture a community of flower and plant lovers.

Case study Ecommerce Florist
    • Case study Ecommerce Florist

Next day delivery before 3pm

The website required intuitive delivery options restricted to particular postcode zones. Flowers brought to your door also demanded branded and personalised packaging to help establish the tone of Antique Bouquets.

Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist

Flower subscriptions and creative marketing

Bigsmall proposed creative methods to increase customer retention and brand awareness. Repeat customers were encouraged by monthly subscriptions with flower arrangements and early access to limited edition seasonal products. Email marketing further helped share the florist’s tone of voice building a loyal community.

Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist

Useful functionality with intuitive features

The bigsmall team designed features and functionality to support current operational needs. Mobile screens allowed users to seamlessly navigate the portfolio and a save feature was introduced to help users track their favourite properties.

Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist
Case study Ecommerce Florist